王雪 系别:市场营销系 职称:讲师(助理教授) 邮箱:wangxue@rmbs.ruc.edu.cn 地址:明德商学楼907A

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个人简历

主要教育经历

2020,香港大学,博士,市场营销(导师:Prof. Sara Kim & Prof. Echo Wen Wan)

2017,南京大学,学士,应用心理学


主要工作经历

2021,香港理工大学,助理教授(研究)

研究方向

亲社会行为,人-科技交互,教育产品,幸福感

研究成果

主要学术论文

1. Wang, Phyllis Xue, Yijie Wang, and Yuwei Jiang, “Gift or Donation? Increase the Effectiveness of Charitable Solicitation through Framing Charitable Giving as Gift,” Journal of Marketing (forthcoming)

2. Lee, Jacob C., Sara Kim, and Phyllis Xue Wang (2022), “Anthropomorphizing Makes Material Goods as Happiness-Inducing as Experiences,” Marketing Letters, 33(1), 61-73.

3. Wang, Xue, Liuna Geng, Kexin Zhou, Lijuan Ye, Yinglin Ma, and Shuhao Zhang (2016), “Mindful Learning Can Promote Connectedness to Nature: Implicit and Explicit Evidence,” Consciousness and Cognition, 44, 1-7.

4. Wang, Xue, Liuna Geng, Jiawen Qin, and Sixie Yao (2016), “The Potential Relationship between Spicy Taste and Risk Seeking,” Judgment and Decision Making, 11(6), 547-553.

5. 耿柳娜, 王雪, 相鹏, 杨瑾. 慢性压力的生理指标:头发皮质醇. 心理科学进展. 2015.


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